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World Wildlife Fund's #TakingActionForTigers Campaign

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World Wildlife Fund Blog Entries   11/18/22 - Thankful for the beautiful fall that mother nature has given. Isn't just the greatest?😊😀 11/17/22 - Help in the efforts of the Big Cat Public Safety Act and the campaign #TakingActionForTigers by adopting a tiger today. Tigers are an endangered species, and they need help now more than ever:  Tigers: possibly the planet's most iconic big cat | WWF 11/16/22 - Sylvamo expands partnership with World Wildlife Fund, sets 2030 sustainability goals; Learn more about our commit to forest conservation and restoration:  Sylvamo establishes expanded, $3M partnership with WWF, works toward 2030 goals - Memphis Business Journal (bizjournals.com) 11/15/22 - How reframing recycling systems can protect people and the planet; Read more:  How reframing recycling systems can protect people and the planet | Stories | WWF (worldwildlife.org) The World Wildlife Fund has been dedicated to better and more sustainable ways of recycling systems.  11/11/2

IKEA's #StayHome Campaign

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  Background/Introduction:     In 2020, IKEA, the world's largest furniture store, came up with a genius marketing technique for the times of COVID-19 called the #StayHome campaign. The public relations stunt was started in Spain, and carried out in March of 2020, just less than three months from when the coronavirus started to really spread. The campaign focuses on selling the comfort of the home, togetherness with loved ones, and the nostalgia that the home can offer. IKEA's campaign does not come forward and advertise their furniture or goods for the home. The message is implied to buy their products, they do not have to explain what they are selling. IKEA's is trying to get customers to associate their brand and products with the focus of their campaign, comfort and togetherness. They want people to think about the comfort that IKEA products can bring to their home. This is also a perfect message in the more tough times of COVID when people were told to try and stay ho